Marketing Management

5.0

Lifelong Access

3456+ Learners

50+ Internship Partners

2 Live Projects

Assured Internship

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Live Mentorship length

8 Hours

Marketing Management

Mentor

Miguel Magalhães

Program Chapters

Critic Overview of Marketing

A brief review of marketing fundamentals and the situation of the discipline nowadays. Additionally, we take a look on the best practices of marketing, and talk about the process of learning and practicing marketing that we'll take on this course (Analysis > Strategy > Tactics).

Market Analysis

Analysing the external environment is always the first stage to any marketing project / pan. Therefore, we take on the tools and processes you need to fully understand any market, including it's competitors and consumers.

Business Analysis

After you have a broader vision on the market, you need to get on board with the business model, culture, processes, and marketing mix. In this section, we'll focus on how to analyse any business.

Segmentation & Targeting

The mix between Analysis and Strategy. We'll start looking into one of the most important parts of Marketing - "if you want to be anything to everyone, you'll end up being nothing for no one". Let's look at the importance of segmenting your market(s) and how to target the right one for you.

Positioning

Your personality usually defines your actions and reactions. That's the same thing with businesses and their positioning. We'll find out how to define your positioning and maximize every action you take, by being consistent and respecting your brand's positioning.

Marketing Objectives

About the course

Know about the journey to generate profits from planning, organizing, executing and controlling different Marketing strategies

Course Details

A Portuguese Marketing Consultant, Miguel has a portfolio of 20+ marketing and sales projects. He is also the proud Co-Founder and Strategy Advisor at Base IPAM, the first Marketing Junior Consultancy in Portugal. He has mentored more than 30 junior marketing consultants in Portugal.

Learners from this course got placed in

150 more

Job & Internship titles include

Marketing Manager, Marketing Analyst, Market Trend Analyst

 
Overview
Benefits

This program will enable you to

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Understand Who Is A Marketing Manager

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Learn Advanced Principles Of Marketing

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Know About Customer-Centric Management

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Pursue Career Paths In Marketing Management

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Build a Marketing oriented Business

What's included?

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2 Project Kit

Live projects provided by companies

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Assured Internship

Internships accelerate your career

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Certification of Program

Recognized by 10,000+ companies

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Live Mentor Sessions

Not ordinary sessions, talk to our mentors 

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Lifetime Recorded Course

Flexibility of learning anywhere, anytime

What's exciting?

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Live Mentor Sessions

Not just recorded sessions, our industry experts conduct 1:1 sessions to guide you as a guru

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Expert Guided Projects

Our panel experts guide you to complete the projects with full effectiveness

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Assured Internship

All platforms "Help", we "Assure" you internships in our partner companies.

 
Marketing Management

About the Mentor

Miguel Magalhães

Co-Founder and Strategy Advisor at Base IPAM

A Portuguese Marketing Consultant, Miguel has a portfolio of 20+ marketing and sales projects. He is also the proud Co-Founder and Strategy Advisor at Base IPAM, the first Marketing Junior Consultancy in Portugal. He has mentored more than 30 junior marketing consultants in Portugal.

Live Mentorship + Recorded Sessions

The mentor conducts online sessions along with the recorded sessions help to cover the basics before you interact

Lifetime access to the mentor

They make sure that you get the best guidance, curated based on your goals & aspirations

What they have to say about us

20,000+ students from top colleges and companies have taken this program and transformed their professional career journey

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Get Certified

You will be certified for this course once you submit your mini & mega project.

Accredited & Official

A program course completion certificate indicating performance with mentor signature & institute logo

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Validated by 500+ Companies

All our internship partner companies prefer the students through MentorBoxx programs

Career shifting

Shift your careers make a life changing shift into 

stay ahead in your Career.

Marketing Management